Nita Ambani marked one year of Swadesh at Eros by celebrating Navratri in a stunning traditional Ashavali silk saree that highlights Gujarat’s rich weaving heritage.
Celebrating Tradition and Craftsmanship
To honour Devi Shakti and the anniversary of Swadesh at Eros, Nita Ambani chose a handwoven Ashavali silk saree from Gujarat. The saree’s magenta tone was enhanced with intricate gold motifs and a traditional border, reflecting the timeless skill of Gujarat’s weavers.
Elegant Styling Details
She paired the saree with a velvet koti blouse from her personal wardrobe, adding a vintage flair while allowing the saree’s craftsmanship to remain the main focus. Her accessories included layered deep magenta and white necklaces, statement earrings, a matching bindi, and jasmine flowers woven into her neatly styled hair, all enhancing the opulence rooted in tradition.
Honouring Indian Artisanship
The event brought together the spirit of Navratri and a celebration of India’s artisanal legacy. Through Swadesh, the emphasis is on preserving diverse textile traditions and handloom techniques, showcasing the exceptional talent of Indian artisans.
A Tribute to Gujarat’s Weaving Heritage
Nita Ambani’s choice of the Ashavali silk saree highlighted Gujarat’s weaving artistry. Her ensemble was a reminder that Indian textiles are living cultural expressions passed down through generations, not just garments.
Swadesh’s Anniversary Celebration
As Swadesh marked its first anniversary at Eros, the occasion was a tribute to Indian craftsmanship, traditional textiles, and the artisans preserving these legacies today.


